Beacon Suite
NorthPeak Wellness wanted to modernize their online presence as they expanded their health programs.
Date
Nov 22, 2024
Category
//Brand Design
Client
NorthPeak Wellness
Timeline
41 Days
//The Problem
Users often found it difficult to understand which wellness program suited them best, leading to uncertainty and drop-offs during the onboarding process. This confusion also resulted in more inquiries for their support team.
Their internal system wasn’t any smoother—managing program updates required multiple steps and different tools, which slowed down their rollout of new offerings. A lack of clear structure also made tracking changes more challenging.
//The Solution
We built a more intuitive interface that clearly outlined each of NorthPeak’s programs, providing smoother navigation and structured decision pathways for users. This helped visitors understand their options and move forward confidently.
For the team, we introduced a simplified update framework that allowed them to manage program content from a single point. This change reduced repetitive tasks and made the entire platform easier to maintain over time.
//By the numbers
